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A local and independent company owned and run by old school friends, Ricky Ayling and Keith Crew. Both joint partners grew up in Horninglow and currently live in Branston. They have local expert knowledge and a wealth of experience in estate agency, customer service and marketing.

Keith Crew – Partner

Keith Crew started in estate agency over 20 years ago. He is one of the most experienced Burton valuers who has developed over the years, the most comprehensive set of property details around.

Keith regularly appears on television's house buying programmes such as 'Homes Under the Hammer' and was recently asked by BBC Radio 4 to comment on the Lord Chancellors live budget speech. Keith responded to the incoming Prime Minister, David Cameron's reaction to Alistair Darlings changes to property stamp duty. This put Burton and Swadlincote on the map as 2 million listeners tuned in.

He is married to Jayne who also works within the business and they have 2 sons. In his spare time Keith coaches junior football and manages Outwoods Football Academy.


Ricky Ayling – Partner

Ricky also lives locally after growing up in Branston and Horninglow and has strong family links in the area. He has developed the partnership into being the town’s largest and most efficient estate agency, using state-of-the-art technology and a customer first approach to selling houses. He regularly appears in the Burton Mail advising on local housing market matters.

Ricky has also built the Residential Lettings side of the business which is considered to be one of the most Landlord focused letting services within the town.


Jayne Crew – Sales Consultant

Jayne has worked within the family business since it first began in 2003. She was born in Branston, and still lives there today with her husband Keith, who is one of the partners and they have two sons. Jayne's knowledge of the area is second to none which is vital within her role. Liaising with both sellers and buyers, she ensures all viewing feedback is carried out with sellers being kept up to date with all offers. She enjoys both practicing and instructing Karate having attained her second dan black belt .


James Higgs – Senior Sales Consultant

James was born and bred in Stretton and currently lives on the edge of Burton.

After starting part time in 2008 James has risen up through the ranks. He now oversees the whole sales operation within the business from when a client first comes to market, throughout negotiating the sale and all the way to completing the sale. After recently purchasing their first house, James and his fiancée look forward to married life and starting a family.

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